Avon calls itself "The Company for Women" and intends to stay at the cutting edge of ladies skin care products by creating and distributing scientifically proven and technologically advanced beauty products.

Avon recently completed a new $100 million state-of-the art Research and Development Center in Suffern, New York.

Affordable prices are the hallmark of Avon's "Anew" skin care product line. Avon offers what it terms "the world’s leading mass market anti-aging skin care brand offering breakthrough products infused with innovative technology."

"Avon revolutionized skin care in 1992, when it was the first company to launch an anti-aging product containing Alpha Hydroxy Acids, which was Anew Perfecting Complex for Face."

The Anew line appeals to the "at-home" market of women that prefer affordable alternatives to expensive high-end cosmetic treatments and products.

Avon Solutions is a mid-tier skin care line of facial and body treatments.

These skin care offer a combination of supplements and nutrients specifically formuated to help today's woman maintain healthy looking skin.

Avon also introduced what it calls the "Ageless Results" line of products and "trickle-down technology," utilizing its proprietary anti-aging skin care product technology. This line offers products formulated with soy, vitamin antioxidants and peptide to help restore the nutrients that aging takes away.

Products in this line include Super Shape Anti-Cellulite and Stretch Mark Cream, Slim and Sleek Leg Perfector, and True Pore-Fection.

Finally, the Hydrofirming line of Avon skin care products offers several choices of lotions and cleansers for dry skin.

Avon Skin Care 101: Which line is right for you?